INFLUENCERS AND CONTENT MARKETING AS THE MAIN DRIVERS OF PURCHASE DECISIONS AT BAKSO O’BOSS, BENGKULU CITY. PARAPLU [Internet]. 2025 Jan. 21 [cited 2026 Oct. 8];2(1):254-63. Available from: https://paraplu.sapublisher.com/index.php/paraplu/article/view/74